January 2007: General Motors and NBC has chose IMPACT365 to handle their pre auto show and auto show execution of their multi million dollar campaign of "Who Stole The Show."  GM and all of their brands including Chevrolet, Buick, Pontiac, GMC, Saturn, Hummer, Saab and Cadillac are participating in this extensive hands-on promotion.  The premise of the promotion is to drive consumer interest via a television, print, radio, in-store, and street team promotions to www.whostoletheshow.com and GM locations where customers can win their share of $750,000 in prizes including a new car giveaway each day, trips, jewelry, furniture and more.  IMPACT365 has been solicited to manage and execute the hands-on activation which includes 1,200 hours of street team execution with twenty-six (26) “A” level models dressed as Cat Burglars.  From February 4-8, 2007, the IMPACT365 Cat Burglar model street team will be driving customers to the "Who Stole The Show" website, to GM automobile dealerships and to visit GM booths at the Chicago Auto Show.  Street team activation will take place at malls, train locations, restaurants and other popular locations around the Chicago Metro area in key areas including Chicago, Schaumburg, Oakbrook, Gurnee Mills, Naperville, Joliet and Northwest Indiana.  On February 8, the IMPACT365 Team will be participating in the GM's employee kick-off event that hosts over 300 employees.  Later that evening, The IMPACT365 Model Team will be onsite at the Chicago Auto Show's black tie First Look for Charity Event to kick off the Auto Show .  From February 9-18, the Cat Burglar model team will be at the auto show passing out literature, taking pictures with attendees, and carrying the safe where patrons who figure out the correct combination will win cash and great prizes.  The Chicago Auto Show is one of the largest Auto Shows in the US bringing in over 1 Million guests and IMPACT365 will be touching almost every consumer for GM.